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The Crazy One


The Crazy One podcast gives you actionable insights to be more creative, become a better leader, create more innovative work, build better relationships with your clients, grow a stronger career and more.
Creative people can now affect businesses in ways we haven’t seen since the Industrial Revolution, but most of us have no idea about how to take advantage of these opportunities. The Crazy One is created out of the real experiences and insights that host and award-winning creative director Stephen Gates has learned from leading global in-house and agency creative teams, building multiple Fortune 100 brands, and working with some the world’s most innovative companies like Apple, Google, and more. It teaches anyone foundational creative approaches and methodologies to some of the more difficult and less discussed areas of being a creative person in any industry.

May 15, 2017

The relationship between creatives and their clients is one of the most important parts of the creative process because to be able to do great work, your clients need to trust and respect you and your creative process but it doesn’t always happen. In this episode I will talk about how to build a solid foundation with any client, the importance of trust in that relationship, how you can training bad traits out of difficult clients, how you can avoid problems by including clients in the creative process and somme basic tips to building rapport with your clients. 

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