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The Crazy One


The Crazy One is for anyone who wants to be more creative, understand their creative process, be a better leader or learn how to use creativity to make a difference in their company. Visionary Creative Director, designer and speaker Stephen Gates shares his experience and actionable insights learned from leading global creative teams for multiple Fortune 100 brands and working with some the most innovative companies like Apple, Google and Adobe.  Each episode is an in-depth exploration of issues that matter to creatives including leadership, creativity, career development, innovation and more. Like the show on Facebook and follow Stephen @sdgates.
 

Mar 31, 2017

The second in a 3-part series that's a crash course in Design Thinking that will teach you all the important parts of this methodology that I learned while becoming an IDEO certified Design Thinking Trainer. In this episode, I will teach you how to take the insights you found through your research in the inspiration phase and start to brainstorm ideas by learning how to craft ‘How might we’ statements and the 7 rules for running a better brainstorm.

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