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The Crazy One


Creative people can now affect businesses in ways we haven't seen since the Industrial Revolution, but most of us have no idea about how to take advantage of these opportunities. 

The Crazy One is created out of the real experiences and insights that host and award-winning creative director Stephen Gates has learned from leading global in-house and agency creative teams, building multiple Fortune 100 brands, and working with some the world's most innovative companies like Apple, Google, and more.

It teaches anyone things like foundational creative approach and methodologies to some of the more difficult and less discussed areas of being a creative person. You will get actionable insights to help you be more creative, become a better leader, create more innovative work, build better relationships with your clients, grow a stronger career and more.

Mar 31, 2017

The second in a 3-part series that's a crash course in Design Thinking that will teach you all the important parts of this methodology that I learned while becoming an IDEO certified Design Thinking Trainer. In this episode, I will teach you how to take the insights you found through your research in the inspiration phase and start to brainstorm ideas by learning how to craft ‘How might we’ statements and the 7 rules for running a better brainstorm.

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http://podcast.stephengates.com/episodes/

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